Search engine optimization (SEO) has long been a digital marketing strategy that is critical for the success of a business that wishes to have any online presence. SEO strategies have evolved over the years as Google and other search engines have become wise to marketers leveraging loopholes in the process in order to improve their SEO ranking (remember typing keywords in a … [Read more...] about Looking At The Facts: Link Building Is Not Dead In SEO
Do you want your reader to land your blog, just scan for a few seconds and go away? You may want but I don’t. I always want to get my reader involved in my blog more and more and want to make sure they will stay on my blog as long as possible. So to do so we need to reduce the bounce rate. Bounce rate! What’s the hell is it? If you use google analytics to track your … [Read more...] about How You Can Reduce Your Bounce Rate?
Once your site is active you should use Google webmaster tools. You will need a Gmail account for creating an account on Google webmaster tools. Just go to and enter your active Gmail id and password. When it will be active then you will need to add your site and verify it. How To Verify Your Site You have a number of options to verify your site. But I think the best … [Read more...] about Why You Should Use Google Webmaster Tools?
Your business is up and running, and it’s time to grow. Driving revenue is the goal, but we all know that attaining the highest return on investment (ROI) is no easy task. However, for content marketing, there are tried and true rules that are important to follow in order to maximize your ROI. Lace ’em up. Let’s go! What’s the plan, Stan? It is absolutely imperative to invest … [Read more...] about Content Marketing ‘Laws’ That Will Maximize ROI
In the consumer world, repeat business and positive word-of-mouth are monumental in adding to its success. One way to make sure customers come back and spread a good word about the business is to provide them with the best user experience you can as they visit the company website. If users get frustrated, they will not return to the website again, and will not be afraid to tell … [Read more...] about Boost Your Website’s User Experience: Free & Fast Techniques You Can Use