As the number of people who own smartphones and tablets is on the rise, the way that people access their emails on these devices is continuing to evolve. There are many interesting statistics illustrating how people use their mobile devices to get to their mail. These stats clearly indicate that adopting a strong email marketing strategy catered to mobile users is … [Read more...] about 7 Stats Why Mobile Email Marketing Matters
If you are just starting out in email marketing then you will not have the most valuable asset available to you: data. A lack of details on your individual subscribers lowers the effectiveness of your email marketing software. The good news, and it is very good, is that you soon start to build information. Your problem though is what to do in the meantime. Your subscribers … [Read more...] about Starting Somewhere With Email Marketing
Out of marketing channels available in today’s business environment, email marketing claims to remain at the top. This old-fashioned yet effective advertising method is one of the easiest to implement and sustains, although marketers and business owners must work really hard to see returns. Even though email marketing is simple to understand, the methods used for a campaign … [Read more...] about Email Is Still The King? Proven Email Marketing Strategy Tips
Email marketing is one of the best ways of marketing your product or service efficiently to your prospective clients or customers. It helps you to promote your business and reach out to hundreds and thousands of prospects at the fraction of the cost compared to other forms of marketing. The return on investment for any email marketing campaign can be very high provided you do … [Read more...] about How To Do Effective Email Marketing Without Spamming?