Your passion for writing resulted in a beautiful blog that you love working on every day. After some time goes by and life grows ever busier, however, you may begin to ask yourself whether your blog is worth the time and money that you continue to invest in it. It only makes sense that before you take the drastic step of totally abandoning your piece of creativity, you research the possibility of selling it and actually earning something in exchange for your investment.
Maintaining a Blog
Maintaining a blog for a lifetime may not be as simple as it initially sounds. The various means of storing the user profiles associated with the blog, retrieving it through network servers and performing other tasks related to a blog’s maintenance can cost a lot of money — not to mention the time required to actually create its content. Yes, a huge amount of resources exists to assist you in these tasks, but at the end of the day, you as the blog owner are still responsible for ensuring that they all work.
Why You Might Sell Your Blog
You should only make the decision to sell your blog after carefully considering the pros and cons of selling it versus continuing to maintain it. You should consider such factors as the traffic numbers, the value of the domain name in the market and any potential revenue growth. A thorough understanding of your reader’s preferences will be crucial if you need to convince them that although you plan to sell the blog you will always be a part of its growth in the future. You can highlight your new decision on the blog’s front page and explain it to them whether you wish to continue contributing to the blog or not.
How to Sell a Blog
There are no rules set in stone about how best to sell every blog. All you need is to find an exit strategy by either setting a fixed price on it or by offering prospective buyers the chance to bid. Considering the fact that selling a blog is similar to selling a vehicle, you can think of it in terms of negotiating conditions, transferring titles and finally handing over ownership. Remember that if you want to continue to be a contributor or partner in this blog in the future, you should be certain that all such agreements are put in writing and made legally binding. It may be wise to rely on an experienced attorney for assistance in some situations.
Where to Sell the Blog
Of course, you also must consider the right place to actually market the blog to potential buyers. There are a wide variety of ways to get the word out, such as through websites like Flippa, Websitebroker, eBay, Craiglist, and many others. Depending on many factors such as fees, the number of prospective buyers, the reputation of the website, the selling process and other metrics, you can determine which of these sites is worth using. Even if they charge a fee for their services, they can make the selling process significantly easier and more straightforward.